MyGiftYourStory (MGYS) is a Dutch company that lets users create fully personalized AI-powered books in minutes. Customers provide their own ideas, and the platform generates a complete story and custom cover—ready to order within about 5 minutes—offering a quick, seamless, and globally accessible gifting experience.
Task
Developed a scalable cloud platform showcasing hundreds of genres, integrated eCommerce with international payment gateways, implemented multilingual support, and preserved MGYS’s fast, AI-driven 5-minute book creation flow.
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Strategy
Headless architecture, cloud-native, i18n-first, SEO-friendly structure, modular CMS, AI orchestration, payment abstraction, queue & caching, performance optimization
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Design
Genre grid, guided step-by-step flow, clean forms, cover previews, responsive typography, accessible UI, micro-interactions, progress indicators, checkout clarity, trust badges
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Client
MyGiftYourStory (MGYS), Netherlands
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Platforms
Mobile responsive, Desktop responsive, Cloud-native backend, Headless CMS, API-driven AI services (ChatGPT, DALL·E)
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Tags
#cloud, #eCommerce, #gifting, #headlessCMS, #multilingual, #payments, #publishing, #responsive, #UXUI, Al
⬤ 01. Challenges
Evolving MGYS into a multilingual eCommerce platform without losing its 5-minute order experience
Expanding from a niche Dutch platform into a global-ready solution capable of showcasing hundreds of genres while keeping navigation simple and SEO-friendly.
Preserving MGYS’s signature 5-minute story-to-order experience while adding AI cover generation, multilingual prompts, and international checkout.
Seamlessly integrating multiple international payment gateways to support global users without adding friction or reducing trust.
Managing translations, story prompts, and user interfaces across multiple languages consistently, while ensuring reliability under peak traffic loads.
⬤ 02. Experience
Partnered with MGYS to build a multilingual cloud platform, blending AI storytelling with seamless global eCommerce.
Users can quickly select a genre, input their ideas, and watch AI generate a personalized story and cover within minutes, ensuring a smooth and engaging creation process.
Multilingual prompts and integrated international payment gateways allow users worldwide to finalize orders securely, maintaining MGYS’s promise of a fast, effortless book-ready experience.
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We believe to be a team of creatives who are excited about unique ideas and help digital and fin-tech companies. But structure were from the funny the century rather, initial all the made, have spare.
Grow brands through bold and strategic creative, focused on searching new ways to showcase user content on digital support and envisioning the future arts.
Typography
/ Scales
Typefase
Beatrice Regular
Usage
Headlines
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Typefase
Beatrice Regular
Usage
Headlines
With more than 16+ years of experience, our team has become a leader in digital design and innovations.
Typefase
Beatrice Regular
Usage
Headlines
⬤ 03. Mobile Experience
Putting our focus on
changing the way people
think of mobile experience.
Credits
Management
Stacey Grey
Brand Research
John Stamper
Project Manager
Colin Mondero
Account Manager
Art Direction
Stephen Miller
Creative Director
Sarah Rickson
Brand Strategy
Production
Melissa Macaya
Graphic Design
Mark Caldwell
UI/UX Desing
Awards
Site of the Day
Oct 20, 2020
Mobile Excellence
Sep 25, 2020
FWA of the Day
Sep 23, 2020
Testimonials
Best Practices
“From branding, product design and layout, website and mobile development, Signature led and executed on great ideas with remarkable talent, and within an easy and collaborative ecosystem. I’d work with them again and again.”
Colin Lucido
UI Designer · Interactive Media™
Best Practices
“From branding, product design and layout, website and mobile development, Signature led and executed on great ideas with remarkable talent, and within an easy and collaborative ecosystem. I’d work with them again and again.”
Colin Lucido
UI Designer · Interactive Media™

