Mydabcrafts (MDC) is a Dubai-based brand specializing in handcrafted Multani blue pottery, offering unique home decor, dining, and gifting products. They serve customers in Pakistan and internationally, showcasing heritage craftsmanship through contemporary designs.
Task
Design, develop, and deploy dual e‑commerce websites for Mydabcrafts: one Pakistan-facing site in PKR and one international site in AED/USD. Implement geo-restrictions to prevent international users from accessing PK pricing, while enabling shared catalog management, regional logistics, localized payments, and a high-performance, mobile-responsive shopping experience.
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Strategy
Geo-restrictions, Multi-currency (PKR/AED/USD), Dual-storefront architecture, Edge routing/CDN, Regional pricing & tax management, Headless commerce, Conversion optimization, Mobile-first design, Region-specific SEO, Analytics segmentation
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Design
Heritage aesthetic, Blue/white glaze motif, Patterned accents, High-contrast CTAs, Editorial product imagery, Card-based grids, Sticky add-to-cart, Trust badges, Accessible typography, Minimalist checkout
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Client
Mydabcrafts (MDC), Dubai-based blue pottery brand serving Pakistan and international markets
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Platforms
Mobile, Desktop, Responsive, Cloud, Headless CMS, Payments, Shipping, Analytics
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Tags
#AlbatrossTech, #beverageindustry, #brandidentity, #branding, #brandstrategy, #corporatewebsite, #designthinking, #digitalgrowth, #digitalpresence, #digitaltransformation, #FMCG, #marketingstrategy, #productshowcase, #responsivedesign, #UIUX, #userexperience, #visualstorytelling, #webdevelopment, #websiteRedesign
⬤ 01. Challenges
Ensuring Seamless Dual-Region E‑Commerce Without Compromising Performance or User Experience
Enforcing strict geo-restrictions so international users cannot access the Pakistan site or see PKR pricing, while keeping redirects smooth and SEO-friendly.
Synchronizing a single catalog for two regions with different currencies, taxes, promotions, and shipping rules without causing data conflicts.
Handling diverse payment methods (COD in Pakistan, card/APMs in UAE/International) while ensuring secure, reliable checkout flows.
Maintaining fast load times and high performance for image-heavy artisan products across mobile, desktop, and cloud platforms.
⬤ 02. Experience
Enhancing User Experience Across Dual-Region E‑commerce Platforms
Mydabcrafts’ dual websites now provide a seamless shopping experience tailored to each region, ensuring visitors see accurate pricing, currency, and shipping options. Customers can browse, add to cart, and checkout smoothly, whether in Pakistan or internationally.
The geo-restriction and localized checkout system reduce confusion and abandoned carts, while high-performance, responsive design keeps navigation fast and intuitive across devices.
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We believe to be a team of creatives who are excited about unique ideas and help digital and fin-tech companies. But structure were from the funny the century rather, initial all the made, have spare.
Grow brands through bold and strategic creative, focused on searching new ways to showcase user content on digital support and envisioning the future arts.
Typography
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Beatrice Regular
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Headlines
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With more than 16+ years of experience, our team has become a leader in digital design and innovations.
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Beatrice Regular
Usage
Headlines
⬤ 03. Mobile Experience
Putting our focus on
changing the way people
think of mobile experience.
Credits
Management
Stacey Grey
Brand Research
John Stamper
Project Manager
Colin Mondero
Account Manager
Art Direction
Stephen Miller
Creative Director
Sarah Rickson
Brand Strategy
Production
Melissa Macaya
Graphic Design
Mark Caldwell
UI/UX Desing
Awards
Site of the Day
Oct 20, 2020
Mobile Excellence
Sep 25, 2020
FWA of the Day
Sep 23, 2020
Testimonials
Best Practices
“From branding, product design and layout, website and mobile development, Signature led and executed on great ideas with remarkable talent, and within an easy and collaborative ecosystem. I’d work with them again and again.”
Colin Lucido
UI Designer · Interactive Media™
Best Practices
“From branding, product design and layout, website and mobile development, Signature led and executed on great ideas with remarkable talent, and within an easy and collaborative ecosystem. I’d work with them again and again.”
Colin Lucido
UI Designer · Interactive Media™

